The Marketing Mentress: January 2017

Tuesday, 24 January 2017

Daughter of Ishmael...Bone-Chilling and Exciting!

What if you had to leave your home and live in the wilderness?

How would you like living in a tent for many years and having families out in the wild? There would be no doctors or nurses, just the loving assistance of your mother and sisters when you were giving birth. What would you eat?

Lehi and Ishmael's families were in just this situation. They had to "get out of Dodge" in a hurry, or they would be mobbed by wicked people. They had to run for their lives.

These families had to leave their wealthy lifestyles and now live in a tent!

But there was one child who could truly see and understand the whole scenario. That was Hannah. She could fully understand why they had to leave and the divine plan ahead.

All the children from Lehi and Ishmael's families were of marrying age. However, in those days, you were not allowed to have private conversations with a member of the opposite sex. There must always be someone in the room with you to chaperone. You did not choose your spouse, your parents did that for you.

With Hannah's testimony and strength in the gospel, she was given in marriage to a son of Lehi, Lemuel, who's strength in the Lord was weak. The parents made this match because they thought Hannah would be an influence on her husband for good.

As you read the story, you feel the frustrations and the joys that Hannah feels. You feel her angst with every step she takes. You feel the heat of the day and the dust sticking to her moist skin as she travels in the desert. You feel the grit in her teeth and the deep desire for refreshment that water brings.

"Daughter of Ishmael" grabbed my attention from the beginning and I felt every emotion that Hannah felt. It was as though I was living Hannah's life vicariously through the book.

I felt Hannah's dread and her joy at finally having a son and then losing that son forever as he followed Satan's grasp.

I loved how the epilogue opens the way for a sequel.

There is still hope for Hannah.

Buy Now: http://bit.ly/DaughterOfIshmael or booksandthings.com

Christine Till
The Marketing Mentress
www.marketingmentress.com

Monday, 23 January 2017

MM Tip #15 - What is Your Biggest Strength?

When you started college I'll wager that you had no idea what you wanted to do. Am I right?

Teachers and counselors in schools are telling you to choose something that you love and to do that the rest of your life.

What they didn't tell you is that a Bachelor of Arts in dancing or majoring in Art may never help you get a job.

But what can you do with that degree to turn it into something that will make you money...enough to pay your bills and keep a roof over your head? What did that degree teach you that you would never have learned anywhere else?

Before you went to college, you were all pumped up about getting a good education and thus getting a good job that would feed and clothe you and your family for the rest of your life.

Tell me, what do you think the probability is of that happening today?

Start reading some good books that are all about positive attitudes, like Napoleon Hill or Dale Carnegie. Just using these two authors will give you a wealth of knowledge that will carry you throughout your career.

Here is what happened to me.

When I was in Grade 11, the principal of the high school took me aside and told me that I would never make it in university and that I should just start learning office skills. I had such low self-esteem that I believed him and switched from academics to business. It tore my heart out because what I really wanted to be was a nurse.

I aced all my classes that year and found that I was bored to tears. By the end of that year, I was beside myself. I really wanted to attend university and become a nurse, but now I did not have the pre-requisites I needed to qualify for university.

I had to go live with my grandmother for my 12th year in a big city that had a huge high school and a much better selection of courses. I worked hard and was able to "matriculate" as they referred to being qualified to attend university.

I chose to attend BYU Ricks in Rexburg, Idaho. (Ricks College)

The first day there I spent standing in long lines to register for my classes. In those days, we did not have computerized registration like we do today.

That day I was extremely ill, but I knew that if I did not endure standing in line after line to complete my registration, I most certainly would not get in all the classes I needed for that semester.

At the end of the long day, I hobbled back to my apartment in Queens Row and straight to bed. Long story short, I had appendicitis and Dr. Rigby, the school doctor, sent me straight to the hospital, where he removed my appendix. Well, that finished my nursing career right then and there.

I fainted at the sight of blood!

Now what was I going to do?! I had registered for all the science courses required for nursing.

Once I was discharged from the hospital, I made an appointment to meet with my assigned counsellor. She helped me change my major from sciences to Education and on the road to becoming a teacher.

I love teaching and working with children. It thrills me to see the "lights go on" when a child learns something brand new!

As I look back now, perhaps there was a divine hand involved in me changing my career, because I came to realize my greatest strength.

I am a teacher through and through. That is what I was meant to be.

Today, my teaching has taken me to coaching businesses and teaching workshops and webinars, helping business owners understand how to use online systems to market themselves and their businesses.

I have taught music to young primary children for 36+ years and now am a Cub Scout leader.

I found my strength. Have you found yours?

Christine Till

The Marketing Mentress

MM Tip #14 - Blogging for Dummies

When you started college I'll wager that you had no idea what you wanted to do. Am I right?

Teachers and counselors in schools are telling you to choose something that you love and to do that the rest of your life.

What they didn't tell you is that a Bachelor of Arts in dancing or majoring in Art may never help you get a job.

Before you went to college, you were all pumped up about getting a good education and thus getting a good job that would feed and clothe you and your family for the rest of your life.

Tell me, what do you think the probability is of that happening today?

Here is what happened to me.

I chose to attend BYU Ricks in Rexburg, Idaho. (Ricks College)

The first day there I spent standing in long lines to register for my classes. In those days, we did not have computerized registration like we do today.

I fainted at the sight of blood!

Now what was I going to do?! I had registered for all the science courses required for nursing.

Once I was discharged from the hospital, I made an appointment to meet with my assigned counsellor. She helped me change my major from sciences to Education and on the road to becoming a teacher.

I love teaching and working with children. It thrills me to see the "lights go on" when a child learns something brand new!

As I look back now, perhaps there was a divine hand involved in me changing my career, because I came to realize my greatest strength.

I am a teacher through and through. That is what I was meant to be.

Today, my teaching has taken me to coaching businesses and teaching workshops and webinars, helping business owners understand how to use online systems to market themselves and their businesses.

I have taught music to young primary children for 36+ years and now am a Cub Scout leader.

I found my strength. Have you found yours?

Christine Till

The Marketing Mentress

LinkedIn Tip # 81 - How to Search for a Job on LinkedIn

Are you frustrated trying to find work using LinkedIn and other online resources?

Are you aware that the whole job search system has changed? Traditional systems no longer work. Most of the jobs are not even posted anymore, so how do you find a job?

I have some tricks up my sleeve.

If you are currently employed and looking to find a different job, and can afford to be on a paid platform, get on Sales navigator right away. Here's why.

1. You get 30 paid InMails that you can use every month to send direct messages to people you find through your searches on LinkedIn.

2. You get 15 free InMails, whether you are on a paid platform or whether you are on a free one. However, these InMails can only be used in the groups. So if you are on Sales Navigator, you receive a total of 45 InMails every month.

3. You can set up files on the key decision makers by company.

4. You can search profiles in "stealth mode". That means that they will not be able to see who is looking at their profiles.

Begin by doing Advanced Searches for size, type and location of company you are looking to work for. You can see all the key players in each company and ascertain who the top 5-7 decision makers are in the company.

Reach out to the decision makers and ask them if they can share with you what they are looking for in specific jobs (ones that you are interested in) when they hire for those positions. You are sincerely trying to prepare yourself to be a better candidate for a prospective employer.

Take notes and when you have finished your conversation, thank them, perhaps even send them a card in the mail. Did you know that nobody does this anymore? You will stand out.

You are looking to build relationships. It is through these relationships that you will start getting referrals to companies they know are looking for your skills.

Remember that whenever you call a company, you are not pitching yourself, you are always gathering information about what they are looking for when they hire for your type of position.

It is not all about you; it is all about who you know and how much they like you.

Just firing out your resume' does not work.

The secret to finding a job is in the groups and the relationships you build.

Do you have more questions? Feel free to ask and I will respond through my blog.

Make it a great day!

Christine Till

The Marketing Mentress

Monday, 2 January 2017

MM Tip # 13 - Do you need a slap "upside the head" for 2017?

Are you afraid of 2017 or are you excited to see what awaits?

On the weekend I had a chance to chat with a friend about Happy New Year 2017. What a shock I received...a real rude awakening!

I thought that everyone looked forward to the New Year and was excited for it because of all the possibilities that are in store for us. I thought that everyone got busy thinking of ways they could make the incoming year better than last year. I thought that people were generally very positive about welcoming in the new and out with the old, so to speak.

This was shocking intel! It took me a few minutes to process it all!

I found someone who was actually dreading the New Year! I could not believe my ears! Where were they from...a different planet?

Then it dawned on me! This person had a JOB!

When people are stuck in a "rut" with a job they only do because they need the money to pay bills, they have no dream! This person had no dream!!! The dream had been beaten out of them, or should I say that they let their dreams be stolen from them. They had a "job mentality".

They told me that they hated New Year's day because of all the uncertainty ahead and were worrying about if this next year would be better or worse than last year. There was no thought about what they could do to make it better than last year.

They were stuck in "rut-thinking"!

I was raised on a ranch in southern Alberta and by "Jimminy", every year we were always talking about what we were going to do to make the new year better. We had plans and our resolutions up and already in motion by the end of the old year.

Through my childhood training, I learned that if my life was going to be better than it was, it was totally up to me. It was not up to the government, or my parents, or my neighbours, or my friends. It was plain and simple up to me to make a difference.

It is unfathomable to me that anyone can be so sad and disappointed in life to not realize that they are exactly where they are in life because of decisions they have made in their lives...decisions THEY have made in their lives!

It does not matter if we are hit by a bus and have every bone in our body broken. What is important is how we react to that situation. We have a choice, either we lay down and give up or we snap to it and plan to overcome.

"So If you don't like where you are, move, you are not a tree." (Jim Rohn)

There is nothing that is impossible. There is no "try". There is only "do or do not" (as Yoda said).

What's holding you back from your greatest potential?

If you are looking for some way to look at building your business and be more positive and successful, I have the secret.

Mentorship for Women starts January 31, 2017. Only a few seats left. Book now: Mentorship Course

The value here is for 6 months, you receive mentorship from experienced business women.

The total value of this course is $30K. You get it all for a song!

Are you ready to make a decision in your life to succeed?

Reserve your seat now Mentorship Course

It is up to you whether you face 2017 with hopes and dreams or dread.

Christine Till

The Marketing Mentress

LinkedIn Tip #80 - How do you send direct messages using FREE Inmail to your followers?

Have you been sitting on pins and needles wondering how to send direct messages to your followers? -Even though you are not connected to them? Have you ever wondered how to meet someone crucial to your business collaboration who is not connected to anyone you are?

You have nobody who can introduce you to them! What a predicament!

Yes, it probably has happened to you. Here's how you go about it.

The purpose of the FREE Inmails was to assist with connecting to people we are not connected to, and being able to introduce ourselves in a networking situation through the groups we belong to. Yes, the FREE Inmails were meant for use in the groups.

The groups are meant to be a bit more intimate, like a networking organization where we can carry on discussions and arrange meetings and collaborations as we desire for business.

When LinkedIn originated, we were allowed to send as many as 300 Inmails a day through the groups to anyone we wanted to invite to a meeting of some sort, or introduce to our new groups.

A year and a half ago, when LinkedIn made all the big changes, the Inmails were cut completely, and we were unable to send any Inmails at all. It almost killed the groups!

It was a mess!

Recently, LinkedIn reinstated the FREE Inmails to be used with the groups. We all receive 15 FREE Inmails a month. The stipulation is that these can only be used in the groups. (Paid Inmails can be used with any person we are not connected to, either in or out of the groups.)

So if you are wanting to send a direct message to the people who follow you, these people are not your 1st connections, so you would need to find a way to use either a paid or FREE Inmail.

Using FREE Inmail, visit each profile and scroll down to the groups section. See if you are in any groups that they also belong to. If you are not a member of any of the same groups, then request to join one of their groups. Wait until you are accepted into that group. Once you are accepted into the group, you can then go search the group for the person you were wanting to message directly.

Voila! There you have it!

It takes time, but the result is the same.

I look forward to helping you with more tips and tricks in my next webinar, MM 202 - The secrets of the Groups. MM 202 - Secrets of the Groups Early bird ends midnight January 17.

Christine Till

The Marketing Mentress

LinkedIn Tip #79 - "Connections Only" VS "All Contacts"?

Have you ever wondered what choosing "All Contacts" or "Connections Only" means?

You have probably noticed the "My Network" tab located in the top, left side of your LinkedIn Profile page. Did you ever wonder what all those selections were for in there?

When you are searching through your connections under the "Connections" tab, which is under the "My Network" tab, you will find these two choices, "Connections Only" or "All Contacts".

Feeling confused yet?

I don't blame you. However, if you check out the number of connections that show up when you click on each one, you will notice that the "All Contacts" tab has more people listed in there.

Now why would that be?

The reason you have more people listed in your "All Contacts" tab is because that listing includes all the people who just "follow" you, and are not actually connected to you, as well as your 1st connections.

The reason you want to separate your connections from your followers is because you can only send messages to your connections (meaning your 1st connections)...IF you have paid Inmail. I will write another blog about how to get around having to use paid Inmail.

When you are a 1st connection, you can message without having to worry about using Inmail.

The next time you are searching in your My Network tab, check these out.

Oh! And if you have any other questions, please feel free to ask.

Thank you to my friend, Roger Lee, for asking this question.

Isn't LinkedIn fun!

By the way, my MM 101 is coming up on January 12th. The EarlyBird ends January 6th.

MM 101 Doing it right the first time

Christine Till

The Marketing Mentress

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